This policy pertains to information obtained from your activity on the Optanix website (www.optanix.com and linked pages residing on this site). Optanix highly values the personal privacy of its customers and we are committed to making your experience with our company a pleasant and memorable one.
Optanix uses a website (optanix.com, the “Site”) to deliver various forms of information and services (collectively, “Services”). Optanix provides these Services in accordance with the statements made here and / or supplemental privacy statements.
This Policy summarizes the types of personal information we collect, and how we use, safeguard, gain access to, and update or correct personal information. Also summarized is how we resolve disputes relating to our privacy practices, and the circumstances in which we may disclose personal information.
1. Individual Privacy Rights
1.1 Right of Access and Rectification of Your Personally Identifiable Information (PII)
You have the right to access the PII about you that Optanix possesses, for instance to make updates to it. To make changes to your PII, please email firstname.lastname@example.org and we will make the requested changes within 72 hours. Your identity must be verifiable via email or phone.
1.2 Right to Object to Processing PII
In addition to changing your PII, you have the right to opt out of receiving marketing communications from Optanix. To do so, please email email@example.com request to be removed from our marketing email list.
You also have the right to reject the processing of your PII except where processing is required by applicable law, or, where Optanix has a need to process it and processing is permitted by applicable law. Most communications have a means to opt out defined in them. If there is no means, contact firstname.lastname@example.org, write to the address provided below, or call Optanix to opt out. Administrative and contractual emails about your account and services may still be sent.
1.3 Right Not to Provide Consent or to Withdraw Consent
1.4 Right to Be Forgotten
You may have the right to have any PII removed from Optanix’s systems. For instance, if you are no longer a user of Optanix’s Services and thus it is no longer necessary for Optanix to use your PII, you may ask that Optanix erase any PII about you.
1.5 Right to Restrict Processing
You may have the right to ask that Optanix restrict use of your PII in certain circumstances, such as your belief that collection or use of the PII was not lawful, and where Optanix has a legal reason under which it is required or permitted not to erase such PII. In this circumstance, Optanix will maintain the PII in confidence and segregate it to prevent further use until Optanix is able to erase it.
1.6 Exercising Individual Rights
To exercise any of your individual rights in this section, please email email@example.com or contact Optanix via the General Contact Information below. Your identity must be verifiable via email or phone.
1.7 Children’s / Minor’s Policy
Optanix Services are not directed to individuals under 18. We do not knowingly collect personal information from children under 18. If we become aware that a child under 18 has provided us with personal information, we will take steps to delete such information. If you become aware that a child has provided us with personal information, please email firstname.lastname@example.org.
2. Information We Collect
We collect PII including basic contact information (see paragraph 2.1 below), preferences regarding communication and research areas, online behavior and use of our Services. See “How We Use Your Information” (Section 3) for further details. We do not collect payment (credit or debit card) information or healthcare-related information.
2.1 Personal Information You Provide to Us
Your PII May Include
Depending on your interactions with us your PII may include:
- Your name
- Your title
- Email address
- Mailing address
- Phone number
- Fax number
Ways in Which PII Might Be Provided to Optanix
- By registering for access to our Sites and Services, or a conference, webinar, or free resource (i.e., any form submission where you provide additional information above and beyond the information listed in number 1 above).
- Submitting a form on our Sites including: contact, asset download.
- Submitting a complaint or dispute to us in conjunction with data/privacy issues outlined below in the section titled “EU-U.S. Privacy Shield and Dispute Resolution”.
- Emailing any Optanix employee for assistance.
- Identifying yourself, beyond an anonymous inquiry, via any other means, such as in-person meeting, phone or postal mail.
Data Collected Through Downloading Content Using an Optanix Service
Some content on our website is accessible for visitors to download. In order to access this restricted content, you must fill in a form to let us know who you are. Information you supply could include, but is not limited to, your full name, email address, job title, name of employer, and phone number.
Through Conferences and/or Events
We collect similar information as above from persons interacting with Optanix at trade shows, conferences, summits, or other events in which Optanix is hosting or participating. When your badge is scanned, or you supply a business card, the information you provide will be added to our customer relationship management system. Optanix may conduct follow-ups with this information.
Through Comments and Forums
Comments on Optanix blog posts, social media posts, or other public forums are collected by Optanix as a form of contact, and Optanix may conduct follow-ups with this information.
Be aware that whenever you publicly disclose information online, that information could be collected and used by others. Optanix is not responsible for any action or policies of any third parties who collect information that users publicly disclose in any such forums on Optanix’s website or blog.
2.2 Anonymous Data We Automatically Collect
Examples of Data We Collect
When you access our content online via mobile phone, computer, tablet or any other device:
- IDs or identifiable information of your device.
- Cookies set by third-party data collection tools, including but not limited to: Bing Ads, Bizo, DoubleClick, Facebook, Google AdWords, Google Analytics, Google Optimize, Google Tag Manager, HubSpot, LinkedIn, ListenLoop, Lucky Orange, Optimizely, OptinMonster, Terminus, YouTube.
- Pages on the Sites visited.
- Referring websites (websites linking to the Site accessed).
- Your browser version, screen resolution, and operating system.
- IP address from your ISP connection or mobile carrier.
- Amount of time spent on each page of the Site.
- Search inquiries using a Site search function.
- Heatmap showing click activity.
Optanix may provide additional notices to you about the purposes of collecting PII at the time it is collecting the PII.
2.3 Information Collected from Third Parties
Your information may be supplemented with additional information from third-party vendors such as publicly available information, information about your company, and other information which we may append or match to your record.
Information we collect includes details about organizations and employees, including their contact information (name, address, telephone numbers, and email addresses), job title, and name of employer.
2.4 Service Use
Data collection by Optanix employees is done through online surveys (using third-party software), email, and phone calls. Access to your personal information is restricted to those employees who need to know that information in order to process it and provide you with a personalized experience. These individuals are bound by confidentiality obligations and may be subject to disciplinary action, including employment termination, if they fail to meet those obligations. Event data we collect can include conference and webinars registrations.
2.5 Public Forums/Third-Party Websites
Optanix’s Sites and affiliated entity websites may have public forums. Any information posted in a public forum is at your discretion; Optanix cannot prevent the public’s access to such information. If you are concerned about the privacy of information in public forums, please do not post any information in them. Optanix and its affiliated entities will obtain your consent before posting any information related to your identity. Examples of public forums are:
- Comments to blogs
- Testimonials (textual and video
Should you wish to have any public forum data removed, please email email@example.com or contact Optanix via the General Contact Information below with a description of the specific content or information you wish to have removed from the public forum and where it appears. Optanix cannot resolve any issues where the data has displayed outside of its Sites. An example would be a Tweet that was made that displays in a feed on one of Optanix’s Sites. Optanix can remove the Tweet from its Sites but cannot control what Twitter or Twitter users do with the tweet, such as retweeting it.
3. How We Use Your Information
PII Disclosure or Sharing
Optanix and its affiliates may disclose your data/PII:
- To the extent required by law; if we have reason to believe that disclosure will assist in investigations relating to the security and protection of our systems; or in response to search warrants, subpoenas, other judicial or administrative process, national security letters, or other demands that compel the release of PII under applicable law.
- In connection with a sale, merger, reorganization, or other transfer of Optanix’s business (including under bankruptcy proceedings).
- To meet our contractual obligations where a vendor or third party is processing PII on our behalf. This is described further below.
Data Processors and Disclosure of Your PII
Optanix may use the services of third parties. Those services include but are not limited to:
- Website hosting
- SaaS applications for customer relationship management and data analytics
- Marketing automation tools
- Various other SaaS applications for which Optanix controls data input
These third parties do not access your PII unless it is done as part of a contractual support obligation. Our third-party service providers are responsible for their own privacy policies and procedures, and Optanix has agreements in place with these third parties by which they agree to maintain the confidentiality of PII and process PII only in accordance with Optanix’s instructions.
3.1 How We Use Anonymous Data
Anonymous data is used to improve your experience with our Sites and Services. Optanix strives to provide the most compelling content at the right time during your journey with us. Anonymous data may also be used to track the effectiveness of our marketing campaigns.
3.2 How We Use Your Personal Information
Optanix does not sell or rent your personal information to third parties. However, we may sell, transfer, or otherwise share some or all of Optanix’s assets in connection with a merger, acquisition, reorganization, sale of assets of our business, or in the event of bankruptcy.
To Stay in Touch and Keep You Informed
By opting into communications with Optanix or sharing your contact information with us, we will keep you up-to-date on Services and events that match the interests you’ve expressed. See more details under “Optanix Communications and Alerts.”
To Establish Our Relationship with You
We use personal information in order to market our products and services and to establish relationships. In addition, your information is used to fulfill your support or other requests and communicate with you, conduct research, and personalize the content and advertisements provided to you.
Video, Photos, Audio, and Streaming of Events
Optanix holds live events at various conference venues. Optanix and its professional service providers may record or livestream video, photos, and audio to record events, post such media to its social channels or website, display feeds on monitors at the conference venues, and create future marketing materials. Also, the conference venues are public spaces. Accordingly, attendees, exhibitors, sponsors, news organizations, and other businesses may record or stream their own video, take pictures, or record audio of activities at these conferences.
By attending an Optanix conference or event, you acknowledge and agree that Optanix may use any recorded media for purposes of display during the conference, marketing and promotional purposes, and any other lawful purposes in the ordinary course of Optanix’s business. Optanix is not responsible or liable in any way for the activities of attendees involving recording or streaming video, pictures, or audio at conference venues.
Where Required by Law
Optanix may disclose personal information when required by a subpoena, court order, search warrant, other legal process, requests by law enforcement agencies, or applicable law. Moreover, we may disclose personal information to the extent necessary to maintain the security of our systems, apps and Sites, to resolve disputes, or to investigate possible misconduct.
3.3 Third-Party Services
3.4 Optanix Webinar Program
Optanix may partner with other companies to jointly promote products or services during live webinars. If you specifically express interest in a partner-sponsored webinar, we may share contact information collected during the registration process with our joint promotion partner(s). Optanix limits the duration of the business partners’ use of the information we collect. Their use of the information will be in accordance with their own privacy policies. If you sign up for an Optanix webinar that was promoted by a partner, you will become part of the Optanix database and may receive notices of upcoming webinars of similar topics. If you do not wish for your information to be shared in this manner, you may opt to not register for a jointly-offered webinar.
3.5 Event Follow-Up
Optanix does not share data about event attendees with business partners unless: (1) you opt in to such sharing via an event registration form, or (2) you attend a conference and allow Optanix or any of its designees to scan your attendee badge. At any point after registration, if you do not wish for your information to be shared in this manner, you may choose to opt out of event communications and/or elect not to have your badge scanned at events. If you choose to share your information with business partners in the manners described above, your information will be subject to the business partners’ respective privacy policies.
4. Internet Advertising
Optanix does not deliver third-party online advertisements on our websites, but we advertise our products and services on others’ websites. Please familiarize yourself with those website operators’ or network advertisers’ privacy policies to understand their practices relating to advertising. Optanix does not provide any information we have collected about you or relating to your usage of any Optanix Sites to advertising website operators or network advertisers.
Some advertising networks we use may be members of the Network Advertising Initiative (NAI). Individuals [SW1] may opt out of targeted advertising delivered by NAI member ad networks by visiting www.networkadvertising.org.
5. Optanix Communications and Alerts
By opting in to receive Optanix communications or alerts, you agree to receive on occasion other correspondence from Optanix related to topics and other Optanix news and information that you consented to receive during subscription, registration, sign up, verbal communication, or other online action.
Our website also includes a feature that enables Optanix to share links to its content through email at our users’ requests. The email address(es) that you supply in connection with this service will be used only to send the requested content. They will not be reused for any purpose. By making use of this feature, you are agreeing that you have permission to use the email addresses provided and that they have been obtained in a manner compliant with applicable anti-spam laws, including the federal CAN-SPAM Act.
We may use (or we may contract with service providers to use) various technologies to collect information about your activities on our Sites.
To make Optanix Sites work properly, facilitate access to our Sites, and personalize your experience, we may assign your computer or device one or more “cookies.” A cookie is a small data file that our Sites save on your computer or mobile device when you visit our Sites, respond to surveys, or participate in polls. It enables our Sites to remember your actions, browsing activities, favorite content, and preferences. Whenever you sign into our Sites, we will record your user ID in a cookie file on your computer or device.
Cookies do not give us access to your PII. Information collected by cookies may include:
- Your browser or operating system
- Your manner of connecting to the Internet (including the type of device you are using
- Your Internet protocol (IP) address (not associated with a particular individual)
- Data relating to malfunctions or problems occurring when you use Optanix Sites
- App usage for statistical and research purposes
Additionally, we may collect information about other software on your device for the limited purpose of protecting your security or improving your online experience.
We use a combination of Google Analytics, marketing automation, and cookies on our Sites that identify your computer to help us analyze traffic patterns on our Sites as well as to provide you with a better experience by showing you content that matches your interests, improving content, and making the Sites easier to use.
Through the use of a cookie, Optanix may also automatically collect information about your online activity on our Sites, such as the web pages you visit and the links you click.
Google will use this information for the purpose of evaluating your use of our Sites, creating reports on website activity, and providing other services relating to Internet usage. Google may also pass this information onto third parties when required to do so by judicial or administrative process or otherwise to the extent required by law, or when such third parties process the information on Google’s behalf.
By using one of our Sites, you consent to the processing of data about your visit by Google in the manner and for the purposes set out above.
If you so choose, you can opt out by turning off cookies in the preferences settings in your browser, or by downloading and installing the Google Analytics Opt-Out Browser Add-On from http://tools.google.com/dlpage/gaoptout.
6.2 Other Technologies
Optanix may use standard Internet technology, such as web beacons (also called “clear GIFs” or “pixel tags”), locally stored objects (often referred to as “flash cookies”), and other similar technologies, to deliver or communicate with cookies and track your use of our Sites and content presented via the Sites. Optanix may also include web beacons in email messages or newsletters to determine whether messages have been opened and acted upon. The information Optanix obtains in this manner enables customization of the programs and services Optanix offers and measures the overall effectiveness of Optanix’s online content and advertising campaigns.
6.3 Information Used by Third-Party Sites and Services
6.4 Links to Third-Party Sites
You may find links to other companies on our Site. Optanix is not responsible for the privacy practices of these third parties. We encourage you to read their privacy statements, as they may differ from ours.
7. Data Security
7.1 Security Safeguards
Optanix utilizes industry-standard administrative, physical, and technical safeguards to protect personal information received from our website visitors. Optanix will protect PII by reasonable security safeguards against loss or theft, as well as unauthorized access, disclosure, copying, use, or modification. These methodologies, unfortunately, cannot 100% guarantee that Internet transmissions will be protected, secured, or not otherwise intercepted.
Optanix is committed to maintaining reasonable and appropriate administrative, physical, and technical safeguards to:
- Provide assurances of the integrity and confidentiality of personal information.
- Protect against any reasonably anticipated threats or hazards to the security or integrity of personal information, and unauthorized uses or disclosures of personal information.
- Maintain compliance with the legal framework of requirements for the privacy and security of personal information.
7.2 Breach Notification
Optanix will notify you in the event we experience a data breach involving your PII.
8. Accessing and Making Changes to Personal Information
If you would like to access personal information we may have about you or to make changes or updates to that information, please contact us at firstname.lastname@example.org.
9. EU-U.S. Privacy Shield and Dispute Resolution
Liability for onward transfers. Optanix uses a limited number of third-party service providers to assist us in providing our services to customers. These third-party providers assist with the transmission of data and provide data storage services. These third parties may access, process or store personal data in the course of providing their services. Optanix maintains contracts with these third parties restricting their access, use and disclosure of personal data in compliance with our Privacy Shield obligations, and Optanix may be liable if they fail to meet those obligations and we are responsible for the event giving rise to the damage.
With respect to PII received or transferred pursuant to the PSF, Optanix is subject to the regulatory enforcement powers of the U.S. Federal Trade Commission (FTC).
In compliance with the Privacy Shield Principles, Optanix commits to resolve complaints about our collection or use of your PII. EU individuals with inquiries or complaints regarding our Privacy Shield policy should first contact Optanix at:
251 Salina Meadows Parkway
Syracuse, NY 13212
Or via email at email@example.com
Optanix has further committed to cooperate with the panel established by the EU data protection authorities (DPAs) with regard to unresolved Privacy Shield complaints concerning data transferred from the EU. Additionally, you may contact the FTC (free of charge) via https://www.ftccomplaintassistant.gov/. The PSF outlines your rights at https://www.privacyshield.gov/article?id=How-to-Submit-a-Complaint.
Under certain conditions, more fully described on the Privacy Shield website, including when other dispute resolution procedures have been exhausted, you may invoke binding arbitration.
10. General Contact Information
251 Salina Meadows Parkway
Syracuse, NY 13212
11. Amendments to this Policy