Mike Barry

Mike Crest

Chief Executive Officer

Mike Crest brings more than 20 years of IT industry experience to Optanix, where he guides the overall strategic vision of the company to lead its growth and innovation. 

Prior to joining Optanix, Mike served as CEO of Arcserve, a provider of data backup and recovery solutions, where he led the team that took the company independent. Before that, he held executive level roles at CA Technologies, one of the largest independent software corporations in the world, and also spent eight years in management positions at Corporate Express/ASAP Software where he drove sales and built key relationships with IT sourcing partners.

Mike holds B.S. degrees in Business Administration and Communications from Minnesota State University.

Wasif Awan

Senior Vice President of Engineering and Development

Wasif Awan is responsible for guiding and driving software engineering and development strategies, initiatives, projects and resources surrounding the Optanix Platform. He has more than 20 years of experience delivering software and related services in high-tech industries.

Previously, Wasif served as the global head of engineering at Intralinks, where he led the design and delivery of the company’s SaaS platform. While at Intralinks, Wasif migrated a global engineering organization of over 250 engineers to an Agile based development process with integrated global teams, resulting in a 25% productivity increase and cycle times twice as fast as the industry average. Prior to Intralinks, Wasif served as Vice President of Engineering at Sereniti and Managing Partner of K2 Software Group.

Wasif holds several patents in the area of Secure Document Collaboration and Distribution. He also holds a BS in Computer Science from Arizona State University and an MS in Telecommunications Engineering from the University of Colorado Boulder.

Edmond Baydian

Chief Strategy Officer

Edmond Baydian serves as Optanix’s CSO and is responsible for developing and sustaining the strategic roadmap for Optanix products and services.

Prior to joining Optanix, Edmond was at Verizon Enterprise Solutions (VES) where he held various roles devising and supporting services delivery to enterprise-class clientele. In his most recent role at VES, he served as director for strategy and service enablement and defined operational standards and system selection for new service offerings. Before that, Edmond held leadership and product roles for several industry-leading network management providers and systems management vendors including Nectar, SMARTs and Micromuse.

Edmond has contributed to several patents in remote systems management strategies, data replication and load balancing, and distributed system command and control structures. He holds a B.S. in Economics from Queens College.

Jeff Boyce

Senior Vice President, Services and Operations

Jeff Boyce is responsible for all service delivery and network operations at Optanix. He is a technology industry veteran with over 35 years of experience across development, sales, services and operations who specializes in maximizing the performance, customer satisfaction and value of services in hardware and software technology companies. Jeff has held senior executive positions running global businesses with Legent/CA, Peregrine Systems/HP, Aderant and Crossmatch. His early career was spent with IBM and British Telecom and he is a founding member and former Advisory Board Member of the Technology Services Industry Association (TSIA).


Evan Lorch

Chief Financial Officer

Evan Lorch oversees Optanix’s finance and accounting teams. He has nearly 20 years of executive leadership experience, with an impressive track record and a reputation for financial acumen. As a hands-on CFO, he has significant experience in mergers and acquisitions, capital and debt financing, and offshoring. Evan has been the CFO of numerous startups and private equity backed companies in industry verticals including financial technology, software and financial services.

Before joining Optanix, Evan held Chief Financial roles at B2R Finance, CoreOne Technologies and BIDS Trading. He also served as an operational consultant for Marlin Equity Partners where he helped build the global finance organization for one of its portfolio companies.

Prior to starting his career at PwC, Evan attained a Bachelor’s degree in accounting from the University of Wisconsin-Madison, and an MBA from Cornell University.

Melissa Puls Chief Marketing Officer at Optanix

Melissa Puls

Chief Marketing Officer

Melissa Puls leads the marketing strategy that drives global revenue growth for Optanix. She has more than 20 years of marketing leadership experience, and expertise in corporate marketing, demand generation, content marketing, digital marketing and marketing operations.

Before Optanix, Melissa served as CMO at Progress where she was responsible for the successful launch of its new brand and generating leads that converted to $30M in new bookings annually. Prior to Progress Melissa was vice president of marketing at Iron Mountain, the largest global information storage company. Before Iron Mountain Melissa rose up through the ranks to become vice president of marketing at Infor, the third-largest ERP software company. She also held marketing roles at Infinium Software (later SSA Global) and Kronos, Inc.

Melissa holds a B.A. in Communications and Psychology from Franklin Pierce University.

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